Built in Shopify, this project combines ecommerce functionality with a personalized shopping experience. Custom product pages, collection filtering, and educational content help customers easily find the right frames for their style and prescription needs.
A standout feature is the custom Virtual Try-On integration, allowing shoppers to see how frames look before purchasing. It's the closest thing to trying on glasses without leaving the couch.
Lifestyle photography, custom merchandising, and intuitive user flows create a premium experience that feels both polished and approachable. The result is a scalable ecommerce platform that helps customers shop with confidence while supporting the continued growth of the 4Sight Eyewear brand.
Partner: Jacober Creative (Photography, Creative Direction)
Development: Recognition Media
